Mission Throttle is continually searching for strategies and tools that accelerate philanthropic innovation, including impact investing. More than three years ago, we joined the collaborative efforts of dozens of women investors, donors, and field leaders to help create Invest for Better, a resource to support women across all income levels who want to invest with purpose. Invest for Better, a project of The Philanthropic Initiative, is a campaign that seeks to mobilize women to activate their capital to create positive change in society, and demonstrates additional ways beyond philanthropy that women can use their money to achieve social goals.
It is estimated that American women will control $22 trillion in capital by 2020, and while research shows that women are highly interested in impact investing, only a small percentage are actually doing it. As women control increasing amounts of wealth and impact investing becomes a mainstream investment strategy, women’s voices are more critical to the social impact sector than ever.
Women’s leadership drives commerce, politics, activism and culture. But when it comes to our finances—taking full ownership of our investment choices, bringing our values to the fore of financial decision-making—we still have a ways to go. Men still make the majority of household investment decisions.
We believe that through thoughtful, purposeful investing, women can amplify their voices and lead in developing the impact investing field at large. We are honored to invest in and push this evolution forward.